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The Sales Professional

The Sales Professional - 4 Days

Applicable For:
Sales people (up to 1 years experience)

Overview

This course has been designed for new sales people, however it is also popular as a refresher for experienced people who have not had the opportunity to learn a structured sell. The course aims to provide a solid foundation of skills and knowledge that the sales person can build upon with practice and experience.

The course will cover each essential step of the sales from prospecting and preparing for a call, through to successful close and follow-up. Delegates will also gain a useful insight into the psychology of the buying process and what it takes on a personal level to be successful in their sales career.

At each step of the process delegates will have the opportunity to practice their skills in a wide range of scenario exercises the majority of which are based in their own product or service. Each day ends with a comprehensive quiz on the day’s training allowing delegates to consolidate their learning thus far. By the end of the course, delegates will be able to deliver complete sales scenarios on their product to a high level of competence and confidence.

Key Learning

  • What is professional selling
  • Why do people buy
  • The buying process
  • The structure of the sale
  • Ten principles of successful selling
  • Prospecting
  • Preparing for the call
  • Opening the call
  • Probing skills (questioning/listening)
  • Matching your product to clients needs
  • Creating a sales story
  • Giving your sales story impact
  • Confirmation - gaining agreement from the client
  • Closing the sales
  • Handling objections
  • Developing the right attitude
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